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Tulsa New Holland

Tulsa New Holland used Kenect to streamline communication, increase reviews, and boost efficiency with real-time texting and video chat.

“Highly recommended! We love to work with Kenect. It is easy to use and efficient to engage my clients and boost our reviews. ”

Kenect Department Headshot
Testimonial Name
Testimonial Position
Business
Tulsa New Holland
Location
Tulsa, OK
Type
Equipment
Solutions
Business Texting, Online Review Generation, Web Leads
Table Of Contents
Who is Tulsa New Holland?ChallengeSolutionsResults
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Who is Tulsa New Holland?

Tulsa New Holland is a family-owned agricultural equipment dealership serving the Tulsa, Oklahoma area. As a customer-first operation focused on both retail and service, the dealership leverages modern technology to improve communication, customer engagement, and operational efficiency. President Travis McCray leads the team as a hands-on owner-operator and has been instrumental in transforming the store’s communication processes with Kenect.

Kenect has been a game changer for our company. We use it daily to communicate faster, resolve customer concerns, and increase visibility online.

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- Travis McCrate, President, Tulsa New Holland

Challenge

Before Kenect, Tulsa New Holland relied on a traditional method for managing customer communication:

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• A single communication specialist answered phones and passed along handwritten messages

• Following up on customer calls was manual, inconsistent, and time-consuming

• Requests for reviews were done manually with low response rates

• Promotions relied on slow and expensive mailers with no way to track delivery or engagement

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Solution

Tulsa New Holland adopted Kenect and integrated it with their Basic Software system and Premus platform. With this setup, they transformed customer communications, streamlined reviews, and launched real-time marketing—all from one place.

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Key features used:

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• Text-to-landline for sales, service, and parts inquiries

• Automatic message routing to the correct department

• Real-time review requests with positive reviews pushed to Google and negative ones flagged for internal follow-up

• Broadcast messaging for instant promotions pulled from their customer database

• Video chat to assist remote customers and field technicians with real-time troubleshooting

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Results

How has Kenect helped your business?

With Kenect, we’re no longer waiting 60 to 90 days for mailers—we can send real-time promotions and see exactly who engages. It’s saved us thousands and made our communication faster and more effective.

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- Travis McCrate, President, Tulsa New Holland

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Replaced paper messages with real-time texting, improving speed and accuracy of customer communication.
Boosted Google review volume and ratings—raising local visibility and reducing advertising costs.
Resolved customer issues immediately using real-time feedback routing to the right department.
Broadcast messaging replaced costly mailers, enabling instant, trackable customer outreach tied to CRM data.
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