Scott Kia of Springfield
Scott Kia increased customer reach, drove additional service revenue, and streamlined follow-up with Kenect’s messaging and automation tools.
“Highly recommended! We love to work with Kenect. It is easy to use and efficient to engage my clients and boost our reviews. ”
Scott Kia of Springfield
Springfield, PA
Automotive Dealership
Service AI
Table Of Contents
Who is Scott Kia of Springfield?
The text campaigning is huge… you can hit so many people in a short amount of time with little effort.
— Steve LaMonica, Service Leadership
Challenge
Scott Kia already had a highly proactive team managing calls, follow-ups, and customer communication manually. While effective, this approach required significant time and effort from the BDC team, making it difficult to scale outreach without adding more workload.
- Manual follow-up for recalls, inspections, and service reminders required constant effort
- BDC staff handled all outreach themselves, limiting scalability
- Early implementation challenges created inefficiencies, including appointment errors and duplicate work
The team needed a way to maintain their high level of service while reducing manual workload and expanding their ability to reach more customers.
Solution
With Kenect, Scott Kia introduced automation into their service workflow, allowing the team to extend their reach while maintaining control over the customer experience. The dealership quickly saw value in the automation and messaging capabilities on the backend.
- Automated text campaigns now handle recalls, inspections, and service reminders
- Messaging allows the dealership to reach a large number of customers quickly with minimal effort
- Ongoing customer touchpoints (service reminders, thank-yous, birthdays) create a more consistent and personalized experience
- The BDC team can focus on managing conversations and higher-value interactions instead of manual outreach
The result is a hybrid approach—combining automation with a strong human team to deliver both efficiency and service quality.
Results
What kind of results have you seen since implementing Kenect Service AI?
Being able to reach out—whether it’s reminders, thank-yous, or follow-ups—that’s such a bonus.
— Steve LaMonica, Service Leadership
The Most Robust Reputation Management Platform for Dealerships.
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