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Kenect + Carfax: Transforming dealership reviews through a groundbreaking partnership

Press Release
7 min. read

A new era for dealership reviews

Customer reviews have become the most powerful influence on where and how people buy vehicles. In fact, for many car shoppers, reviews carry more weight than advertising or promotions. Buyers want transparency, credibility, and social proof before making one of the biggest financial decisions of their lives.

That’s why we’re thrilled to announce the partnership between Kenect and Carfax—a first-of-its-kind integration that allows dealerships to request and collect official Carfax Reviews directly via text message.

With this integration, dealerships can not only simplify the review process for their customers but also build their reputation on the platform buyers already trust most: Carfax.

Why reviews matter more than ever

Reviews are no longer optional—they’re essential. Here’s why:

  • Trust Is the New Currency: According to industry studies, more than 90% of car buyers read reviews before deciding which dealership to visit. Reviews are proof of your dealership’s credibility.
  • Search Visibility: Reviews influence your rankings on platforms like Google and Carfax, helping more shoppers discover you.
  • Customer Confidence: Verified reviews give customers peace of mind that they’re working with a dealership that values transparency.

When you combine the power of customer reviews with the authority of Carfax, the impact is game-changing.

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How the Kenect + Carfax integration works

The process is seamless—for both your dealership and your customers:

  1. Customer Interaction: After a vehicle purchase, service appointment, or other key interaction, Kenect automatically sends a text message to the customer.
  2. One-Click Review: The customer taps the link in the text and leaves an official Carfax Review in just seconds.
  3. Verified Reputation: The review is posted on Carfax, adding to your dealership’s credibility and visibility.

No extra logins. No clunky processes. Just effortless, verified reviews that directly impact your reputation.

The benefits for dealerships

This partnership was designed with dealership growth in mind. Here’s what you can expect:

  • Exclusive Advantage: Kenect is the only platform with a direct Carfax integration, giving your dealership a competitive edge.
  • More Verified Reviews: Automated text requests mean you’ll collect more reviews consistently without adding work for your staff.
  • Greater Buyer Confidence: Carfax Reviews are widely trusted, helping you close deals faster and with less friction.
  • Stronger Online Presence: Reviews boost visibility on Carfax and in local search, increasing both traffic and leads.

What this means for car buyers

While the benefits for dealerships are clear, car buyers also win big:

  • Trusted Research: Shoppers already rely on Carfax for vehicle history reports—now they can also trust the dealership reviews they find there.
  • Transparent Experiences: Verified reviews reduce uncertainty and empower buyers to make confident decisions.
  • Simplified Feedback: Customers can easily share their experiences with just one tap, knowing their voice matters.

This partnership doesn’t just strengthen dealership reputation, it improves the entire car-buying journey.

The future of dealership reputation management

Reputation management is no longer just about collecting reviews, it’s about collecting the right reviews, in the right places, from real customers.

The Kenect + Carfax partnership represents a new standard in dealership reviews: effortless, verified, and highly trusted. By leveraging this integration, dealerships can:

  • Build credibility faster
  • Increase lead-to-sale conversion rates
  • Strengthen long-term customer relationships

Your reputation is one of your most valuable assets. With Kenect and Carfax, you can now take control of it like never before.

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Schedule a demo with Kenect to learn how this exclusive Carfax integration can help your dealership attract more customers, close more deals, and stand out in a crowded market.

Kenect - Reputation Management for Dealerships

Dealers that use Kenect 2x or even 3x their Google reviews in the first 90 days of working with Kenect. See how.