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How DealerTrack Users Are Modernizing Service Communication to Drive Revenue

AI
7 min. read

Service departments are the backbone of dealership profitability — but for many DealerTrack users, they’re also the most overwhelmed part of the operation.

Inbound calls keep increasing. Advisors are juggling phones, in-person customers, and systems. Customers expect fast answers, real-time updates, and clear communication throughout their service visit. When any part of that breaks down, the impact shows up quickly in missed calls, frustrated customers, and lost revenue opportunities.

The good news: more DealerTrack users are rethinking how service communication works — and using smarter tools to relieve pressure while driving better outcomes.

The Growing Service Communication Challenge for DealerTrack Users

Service departments receive a high volume of repetitive calls every day:

  • Appointment scheduling
  • Repair status updates
  • Parts availability questions
  • Basic service FAQs

For DealerTrack users, these calls often pile up during peak hours, creating bottlenecks that slow advisors down and leave customers waiting on hold or calling back multiple times.

The result:

  • Advisors spend less time on high-value service interactions
  • Customers feel uninformed or frustrated
  • Missed calls increase the risk of negative reviews

This isn’t a staffing problem alone — it’s a communication scalability problem.

Why Service Communication Directly Impacts Revenue

When service communication improves, revenue follows.

Clear, timely communication helps dealerships:

  • Increase RO throughput by reducing advisor interruptions
  • Improve customer retention and repeat service visits
  • Capture more service opportunities that would otherwise be missed

On the flip side, slow responses and unanswered calls often lead customers to delay service, go elsewhere, or leave negative feedback that impacts future business.

For DealerTrack users, modernizing service communication isn’t just about efficiency — it’s a revenue lever.

How Service AI Is Changing the Way DealerTrack Users Handle Calls

More DealerTrack users are turning to Service AI to handle routine inbound calls automatically.

Service AI acts as a virtual service assistant that can:

  • Answer calls instantly in multiple languages
  • Help schedule or route service appointments
  • Provide status updates without tying up advisors

Instead of replacing human interaction, Service AI supports it — ensuring customers get immediate answers while advisors focus on complex, high-value conversations.

The impact is immediate:

  • Fewer calls reaching advisors
  • Faster response times for customers
  • A more consistent service experience

Better Communication Leads to Better Reviews

There’s a direct connection between service communication and online reputation.

Customers are far more likely to leave positive reviews when:

  • Their calls are answered promptly
  • They receive clear updates during service
  • They don’t feel ignored or left in the dark

DealerTrack users who modernize service communication often see improvements not just in efficiency, but in customer satisfaction and reviews — especially for service-related feedback.

Strong service experiences don’t just retain customers. They attract new ones.

What This Means for DealerTrack Users

For DealerTrack users, the path forward is clear:

  • Reduce call pressure without adding staff
  • Improve the service experience at every touchpoint
  • Turn service communication into a competitive advantage

Service AI and smarter communication workflows make it possible to scale service operations while supporting both advisors and customers.

See How DealerTrack Users Are Modernizing Service Communication

If your service department feels constantly behind, it may be time to rethink how service communication works.

See how DealerTrack users are using Service AI to handle routine calls, improve customer experiences, and support service revenue growth.

See Service AI in action.

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