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In today’s market, equipment, agriculture, and construction dealers face more pressure than ever to keep customers informed, service appointments filled, and machines running smoothly. Missed calls, long wait times, or delayed updates can mean frustrated customers and lost revenue.
That’s why Kenect has partnered with Basic Software. This new integration connects Basic’s Primus system with Kenect Service AI, giving dealers a powerful way to automate communication, recover lost service opportunities, and improve efficiency across every department.
Who is Basic Software?
Basic Software provides the Primus dealer management system, designed specifically for equipment, agriculture, fleet, and construction businesses. Primus brings together sales, service scheduling, parts, accounting, purchase orders, fleet management, and CRM into one system—helping dealers manage everything from the front counter to the service bay.
How Service AI enhances Basic
By integrating Kenect Service AI with Basic’s Primus system, dealers can reduce manual workload and better engage their customers:
- Automated Inbound Calls
Let AI answer common questions, route calls, and capture leads—so your team can focus on revenue-driving work. - Service Scheduling & Updates
Automatically confirm and remind customers of upcoming appointments, synced directly with Primus. - Follow-Up on Declined Work
Re-engage customers who declined recommended repairs with personalized texts, turning lost opportunities into revenue. - Recall & Maintenance Campaigns
Send targeted, timely reminders for recalls or seasonal service, improving customer loyalty and uptime. - 24/7 Communication
Ensure your dealership is always available, even after hours, with AI-powered call handling.
Why It matters for dealers
The Kenect + Basic partnership enables dealers to:
- Capture more revenue from missed calls.
- Improve customer satisfaction with faster, more reliable communication.
- Keep technicians’ bays consistently full with automated scheduling and reminders.
- Reduce staff stress by deflecting repetitive, time-consuming calls.
Get started
With Kenect + Basic, equipment and agriculture dealers can streamline service operations, boost revenue, and deliver the level of communication customers now expect. If you’re a Basic dealer, now is the time to see how Service AI can transform your service department.
